How to Create an Engaging and Effective LinkedIn Profile; LinkedIn is an incredible platform that can be used to connect with professionals from all over the world.
When creating your LinkedIn profile, it’s important to make sure you’re maximizing your effectiveness by including key components such as an engaging and effective headline, a comprehensive summary, and relevant work experience and education information.
By using these tips, you can create an effective LinkedIn profile that will help you easily connect with other professionals in your industry.
Add your most recent job experience
My most recent job experience is with a marketing company. In this position, I assist the Marketing Manager with various marketing efforts.
The most important responsibility of my job has been data entry, but I have also helped them develop promotional materials for our products and maintain client relationships.
Although I work closely with one person, this job has afforded me the opportunity to work closely with many different members of the team. I enjoy working at this company because they encourage me to learn new skills and take on new challenges
This position has enabled me to learn more about how marketing works and it has given me hands-on experience that will help me in any future jobs.
Include your highest education level
Posting your education level on your LinkedIn profile will help potential employers decide if you’re a good fit for their company. This also gives them some insight into what you do when you’re not at work.
There are plenty of ways to make your profile more engaging consider adding some information about how many languages you speak, or the work experience or projects you’ve done that relate to the job for which you’re applying.
A few sentences are all it takes to show off your skills in these areas. Plus, this shows potential employers that you have the time to research and develop those skills-which means they don’t have to spend time training you once they hire you!
Add your career interests
Think about your primary job or career interests. What words come to mind when you think about what you want out of a career? You could also just type a few keywords into the search bar at the top of the page and see what pops up that might be in line with your goals.
Don’t forget to complete your profile by adding relevant information, including: Current Job, Previous Jobs, Education Information, Key Achievements, Honors & Awards, Languages Spoken/Worked In and Skills.
Think outside the box – hobby activities
Use your profile as a way to differentiate yourself from other professionals. After all, you only have 160 characters so why not use that space in a creative way? Sometimes it’s good to break the mold with an unconventional skill.
Give people a sneak peak into who you are outside of work, whether that’s what kind of food you like or what is your idea of the perfect day off. Even something as simple as, I love picking up my kids from school, can be interesting for your network.
In conclusion, your goal for your LinkedIn profile is not just to list your work experience or achievements. Rather, it should tell a story of who you are as a professional. Be authentic! Have fun with it! Once you have found your niche in the business world, be sure to let your friends know on Facebook and Twitter that you have created an awesome new profile on LinkedIn.